Star Wars: Skeleton Crew

Who let the DOOH out

Client: Disney+ / Lucasfilm / ILM Role: Senior Creative Lead Type: 3D OOH / AV Year: 2024

For the launch of Star Wars: Skeleton Crew, we were tasked with creating a moment as bold and cinematic as the series itself. Working with ILM and Lucasfilm, we transformed Piccadilly Lights into an anamorphic 3D stage — sending the show's signature starship bursting out of the screen, rotating mid-air, then jumping into hyperspace.

I directed the creative concept and execution end-to-end, leading production across animation, AV, and final delivery. Tight deadlines and complex technical requirements with ILM meant precision and collaboration were critical. We delivered on-time, on-spec, and without compromise.

Captivated hundreds of thousands of passersby during a one-week run in central London. Amplified globally across Disney's social channels. Awarded Gold at the Global Entertainment Awards.

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