Story of Seasons: Grand Bazaar

The Rhythm of Life.

It’s the best retaining video I’ve ever seen — and that’s including ‘niche’ videos intended only for the hyper-engaged fanbase.
— Marvelous, Story of Seasons Team

Client: Marvelous Role: Writer, Director, Editor, Capture Artist Type: Game Trailer / International Reveal Year: 2024–2025

For the global reveal of Story of Seasons: Grand Bazaar on Nintendo Switch, I created a trailer that embraced the game's signature rhythm — the daily loop of farming, chores, romance, and the quiet joy of starting all over again. Built entirely from in-game capture, the spot was crafted to feel playful, lighthearted, and true to the spirit of the franchise.

I wrote, directed and edited the piece end-to-end, using repetition as the central storytelling device. The challenge was turning familiar game mechanics into something entertaining for both fans and newcomers — showing that the charm of the series lives in the everyday, not just the spectacle.

The trailer debuted during the Nintendo Direct showcase to a global audience of millions, achieved a 75% viewer retention rate beyond 30 seconds, and was praised by long-time fans and newcomers alike for capturing the series' personality.

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The Grand Tour - Touring Installation